Asset Protection & Risk Mitigation Series – Featuring David Riedman – Director of Industry Research & Content, ZeroEyes

Join Brand Elverston as he welcomes some of the world’s foremost authorities from industry and academia for a series of open and interactive discussions about many of the most important issues impacting retail in the areas of asset protection and risk mitigation.

Brand’s guest for this conversation is David Riedman, Director of Industry Research & Content for ZeroEyes, for a discussion about the active shooter phenomenon, examining trends, profiles, and behaviors.


About David Riedman
David Riedman, the founder of the K-12 School Shooting Database and the Director of Research at ZeroEyes. He is also a doctoral student at the University of Central Florida and has a master’s degree from the Naval Postgraduate School. He conducts research on gun violence in schools and authored multiple peer-reviewed articles on homeland security policy, critical infrastructure protection, and emergency management. He has keynoted the largest conferences for public health officials and campus security to share his research on school shootings. Formerly, he served as a firefighter and emergency medical technician in Maryland for 18 years where he reached the rank of Captain.

The database started in 2018 after the Parkland High School Shooting as a school project. Riedman and his classmate hoped to develop a threat assessment tool to prevent future incidents by documenting school shootings. The database includes school shootings that date back to 1966. Since then, he has continued to develop the database into the most comprehensive and inclusive public source of information on gun violence at schools. He is recognized as one of the foremost experts in understanding school shootings.

In partnership with Dr. Peterson and Dr. Densley from The Violence Project, he has published and co-published multiple op-eds on school shootings in The Conversation, The Washington Post, LA Times, Star Tribune, Education Week, Sun Sentinel, and The Tennessean (USA Today).


About Brand Elverston
Brand has over 25 years of experience in the retail asset protection/risk mitigation business channel.

After nearly a dozen years as a field artillery officer in the U.S. Army, Brand began his retail career with Walmart’s then Loss Prevention division in 1995, retiring in 2017 to impact the overall industry more effectively, and more broadly.

Brand’s undeniable passions are in the emerging technology scope, not legacy solutions, designed to align innovative risk mitigation measures more effectively with emerging retail business pursuits.


Series Sponsors
The Asset Protection Series is proudly sponsored by:


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