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Badger Technologies Launches Next-Generation Digital Teammate Platform

Leading with RFID and Elevating In-Store Inventory Intelligence

With labor shortages persisting and omni-channel complexity rising, retailers are under growing pressure to improve in-stock accuracy, shelf visibility, and store-level efficiency. Shoppers expect to know not just what’s in stock—but where it is, how fresh it is, and whether it’s available for pickup or delivery.

RFID is finally gaining momentum in the retail sector, and Badger Technologies is leading the way. The company’s newly released Digital Teammate platform brings together next-generation robotics, computer vision, and RFID-driven analytics—giving retailers the tools they need to deliver real-time shelf awareness, improve customer experiences, and empower store associates like never before.

“Badger Technologies’ robots work side-by-side with store teams—producing critical data that increases efficiencies and improves shopping experiences,” said Emil Martinez, CEO of Badger Technologies. “It’s about creating long-term value with every scan.”

Here’s What’s New

The next-gen platform introduces key upgrades that make it more versatile, more connected, and more responsive to the needs of modern retail:

  • RFID-enabled intelligence for proactive inventory control and access to metadata like expiration dates, product origin, and other item-level insights
  • Retail media integration via an embedded, customer-facing tablet that delivers product guidance, personalized offers, and in-aisle brand messaging
  • Mobile data and analytics enhancements that equip store associates and executives with prioritized, real-time insights via a simple mobile interface
  • Expanded safety and security monitoring, detecting hazards and pricing inconsistencies to protect shoppers and reduce operational risk

This isn’t automation for automation’s sake. It’s precision, visibility, and responsiveness—delivered consistently, without adding pressure to already-stretched store teams.

Built for Today’s In-Store Demands

As omni-channel expectations accelerate, the store has become more than a selling space—it’s a fulfillment hub, a customer service center, and a last-mile inventory node. The ability to locate product quickly and accurately is no longer a nice-to-have—it’s mission critical.

Badger’s Digital Teammate helps store teams rise to that challenge. By pairing RFID insights with shelf-scanning capabilities, associates can now determine not just what’s “on hand,” but where it is in the store—a critical advantage for online order picking, customer assistance, and backroom replenishment.

At a national hardware chain already using the technology, Badger robots helped improve inventory accuracy to over 97%, driving measurable gains in both sales and operational efficiency.

A Teammate, Not Just a Tool

Unlike traditional retail automation that produces a long list of issues, Badger’s approach is curated and context-aware. It surfaces the most important tasks first—guiding teams to the next best action, with no time lost to sorting or guesswork.

From the backroom to the sales floor, retailers are using the platform to:

  • Reduce out-of-stocks and identify replenishment priorities
  • Enforce planogram compliance and clean shelf presentation
  • Improve expiration tracking and food safety
  • Eliminate pricing errors before they impact shopper trust
  • Empower associates with clear, data-driven direction

Reliable, Scalable, and Ready Now

Badger Technologies’ Digital Teammate is always on shift. It doesn’t take breaks. It doesn’t miss scans. And it doesn’t slow down when stores get busy.

With over 1,000 autonomous robots already deployed across grocery, hardware, and home improvement stores—and millions of miles logged—the platform is already battle-tested. And because it’s backed by Jabil’s global engineering and manufacturing network, it’s built to scale with the needs of enterprise and regional retailers alike.


Want to Learn More?
Check out their Fact Sheet or visit www.badger-technologies.com to explore how the next generation of digital teammates is redefining store execution—one scan, one shelf, and one shopper interaction at a time.

Conversations On Retail

Conversations On Retail is a gathering place and resource center for retail and CPG executives, built to make it easier to stay current, discover the technologies and solutions shaping the industry, and connect with the people driving it forward.

We publish news, views, and reviews from staff editors, contributing experts, and trusted partners. Some articles are developed internally, while others are submitted by industry contributors or adapted from interviews and recorded conversations with industry leaders.

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