The RAIN RFID industry ships roughly a billion chips every week. Most retailers running them are still using that infrastructure
Conversations On Retail
August 28, 2026
One-On-One Featuring Michael Lebhar, Co-Founder & CEO at SellCord
Join Matt Fifer as he goes one-on-one with Michael Lebhar, Co-Founder & CEO at SellCord.
About SellCord
SellCord is a full-service agency and software provider that specializes in launching and scaling brands on Walmart.com. As a Walmart-approved partner agency, SellCord has a proven track record of success in helping brands reach their full potential on the world’s largest retailer.
SellCord provides a comprehensive suite of services & tools designed to help brands succeed on Walmart.com. From product listing optimization to marketing and advertising, SellCord has the expertise and resources needed to help brands stand out in a rapidly expanding marketplace.
Ready to Learn More? Start a Conversation!
Michael Lebhar – Co-Founder & CEO
michael@sellcord.co
sellcord.co
Conversations On Retail
Conversations On Retail is a gathering place and resource center for retail and CPG executives, built to make it easier to stay current, discover the technologies and solutions shaping the industry, and connect with the people driving it forward.
We publish news, views, and reviews from staff editors, contributing experts, and trusted partners. Some articles are developed internally, while others are submitted by industry contributors or adapted from interviews and recorded conversations with industry leaders.
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