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    Matthew Smith Verified listing Verified listing

    President, bBig Communications

    Description

    Matthew Smith is the President of bBIG Communications, an award-winning media agency dedicated to helping brands authentically connect with U.S. service members, veterans, and their families.

    Under his leadership, bBIG has become the industry’s leading authority on the military market, reaching over 12 million households through its proprietary ALL CHANNELS ON® approach and exclusive platforms MyMilitarySavings.com and MyMilitaryLifestyle.com.

    Recognized as a 2025 Chief Marketer Agency of the Year and winner of a 2024 Horizon Interactive Silver Award, bBIG partners with global brands like Nestlé Purina, Procter & Gamble, Coca-Cola, Red Bull, and New Balance to create scalable campaigns that deliver measurable ROI and long-term loyalty among military consumers.

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