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Driving Retail Media Value Featuring Paras Shah – Director of Digital Marketing at Georgia Pacific

 

Join Rich Butwinick, Founder of Aperture Marketing, for Driving Retail Media Value, a community dedicated to helping brands and sellers better evaluate retail media platforms and make smarter decisions before, while, and after investing.

Rich is joined by Paras Shah, Director of Digital Marketing for Georgia Pacific, for a conversation about having the right retail media mindset.

Conversations On Retail is a one-of-a-kind platform where retailers, their suppliers, solution providers, and other industry experts gather to exchange ideas, insights, and best practices while growing their professional network… one conversation at a time. We host online gathering places and resource centers (including WinningWithWalmart.com) that help the industry connect with experts, solutions, and thought leadership.