The RAIN RFID industry ships roughly a billion chips every week. Most retailers running them are still using that infrastructure
Conversations On Retail
August 28, 2026
Conversation Starters: Featuring BirdDog
Meet Shaun Brown, Founder & CEO of BirdDog.
BirdDog is a full funnel Commerce Media agency focused retail media networks and marketplaces for mid-market and SMB brands to enhance their online marketplace presence, maximize sales, and achieve business growth.
Their retail eCommerce services encompass digital shelf, audience segmentation, media mix modeling, media activation & optimization across retail media, DSP, social, influencer, and STV/CTV.
BirdDog collaborates with over 100 retailers globally, democratizing data, technology, and AI to level the playing field for brands of all sizes to compete in the digital marketplace.
Start A Conversation!
https://www.birddog.agency
Conversations On Retail
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We publish news, views, and reviews from staff editors, contributing experts, and trusted partners. Some articles are developed internally, while others are submitted by industry contributors or adapted from interviews and recorded conversations with industry leaders.
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