Site logo

Asset Protection & Risk Mitigation Series – Featuring Gary Smith – Senior Director Asset Protection, Target

Join Brand Elverston as he welcomes some of the world’s foremost authorities from industry and academia for a series of open and interactive discussions about many of the most important issues impacting retail in the areas of asset protection and risk mitigation.

Brand’s guest for this conversation is Gary Smith, Senior Director of Asset Protection for Target, for a discussion about organized retail crime, including:

  • The impact on the honest shopper’s experience
  • Shopper safety
  • Preferred and effective investigative methodologies
  • The contribution of organized retail crime to the larger shrink challenge

 

About Gary Smith
Gary Smith is Senior Director of Assets Protection Field Operations at Target, where he has responsibility for the safe and secure strategy, internal/external theft investigative support, Organized Retail Crime (ORC) investigations, and the Public Safety Engagement strategy.

He has over 17 years of retail experience in Asset Protection, Safety and Security. Gary serves as a Vice-Chair on the Loss Prevention Research Council (LPRC) Board of Advisors.

 

About Brand Elverston
Brand has over 25 years of experience in the retail asset protection/risk mitigation business channel.

After nearly a dozen years as a field artillery officer in the U.S. Army, Brand began his retail career with Walmart’s then Loss Prevention division in 1995, retiring in 2017 to impact the overall industry more effectively, and more broadly.

Brand’s undeniable passions are in the emerging technology scope, not legacy solutions, designed to align innovative risk mitigation measures more effectively with emerging retail business pursuits.

 

Series Sponsors
The Asset Protection Series is proudly sponsored by:

 

Conversations On Retail

Conversations On Retail is a gathering place and resource center for retail and CPG executives, built to make it easier to stay current, discover the technologies and solutions shaping the industry, and connect with the people driving it forward.

We publish news, views, and reviews from staff editors, contributing experts, and trusted partners. Some articles are developed internally, while others are submitted by industry contributors or adapted from interviews and recorded conversations with industry leaders.

More Posts by This Contributor

Nearly six years ago Walmart sent 500 shelf-scanning robots home after concluding that workers picking online orders could see the
Conversations On Retail
July 20, 2026
n 2012, Dollar Shave Club spent $4,000 on the YouTube video that built the brand. This month, it spent a
Conversations On Retail
July 14, 2026
For two years, the marquee nuclear power deals have all read the same way: a tech giant buys a reactor's
Conversations On Retail
June 25, 2026
Please, select form to show

Contact

Sign Up For Our Newsletter

Select options...

Conversations On Retail is an independent platform. References to retailers, brands, technologies, or trademarks throughout our content are for informational and educational purposes only and do not imply any partnership, sponsorship, or commercial endorsement unless explicitly stated.

The views and opinions expressed on this site are those of the individual authors and contributors and do not necessarily reflect the views of any company or organization discussed. All content is based on publicly available information, including but not limited to news reports, press releases, SEC filings, and publicly shared industry data. Nothing on this site should be construed as professional, legal, or financial advice.

We are committed to accuracy and fairness. If you believe any content on this site contains an error or requires clarification, we welcome your feedback and will promptly review and address any concerns.

©2026 Conversations On Retail. All Rights Reserved.